© TSUFIT 2007
Did you capture the American Idol finals last year between Taylor Hicks and Catherine What’s Her Name? Who won? The one with the best voice? Or the one with the most personality?
I’m gon na inform you a trick, something no one ever informs business owners. It’s not about being the best! It never ever was. Yet many business owners lose their time and money bragging about being the best. “We offer the best doohickeys …” “We offer the very best customer care …” ‘
It’s dopey to extol being the best! Why? ‘Cause
1. Everyone states it.
2. It’s most likely not real.
3. We don’t think you anyway
But do not fret about it, ’cause
4. We’re not constantly looking for the very best.
Are they the finest? Not 30 years ago when the tune came out and definitely not now. Somehow a geriatric Rod got to wiggle his assets on American Idol along with Taylor Hicks!
The “It” Factor
In showbiz, there’s an expression “You’ve got ‘it’.” What’s “it”?
The reason they call it “it” is due to the fact that it’s hard to put it into words. It’s got something to do with charm, magnetism, the power to attract and hold an audience. Honestly, Rod Stewart never did it for me, but Elvis absolutely had “it”.
Access Your Inner Elvis
I just saw a film about Elvis’ life. Why are people so interested by Elvis? Why are they still informing me “Tsufit, I simply saw Elvis at a convenience store!” when he passed away prior to Britney Spears was born? Why? Since a personality that big never ever dies.
Why was the man such a star? Was it his appearance, his personality, his voice, his music? It’s most likely all of those things– together with this magical thing called “it”, however even with Elvis, it took him a while to discover his inner “it”.
noonootv In the movie, a docu-drama (or shlock-u-drama), Elvis walks into Sun Records, a small Memphis recording studio, to sing for Sam Phillips. Elvis sings like Bill Monroe; he sings like Bing Crosby; he sings like the other day’s news. Just another singer. A dime a lots.
It wasn’t a quickie, even for Elvis, to find his original voice. But he kept at it and Phillips kept pushing him. Ultimately he did find it. And the rest is history!
What’s this got to finish with business owners? Whatever!
You got ta discover your original voice. You got ta access your Inner Elvis!
Do that and see your star shine.
It’s probably all of those things– together with this magical thing called “it”, however even with Elvis, it took him a while to discover his inner “it”.
In the motion picture, a docu-drama (or shlock-u-drama), Elvis strolls into Sun Records, a small Memphis recording studio, to sing for Sam Phillips. Elvis sings like Bill Monroe; he sings like Bing Crosby; he sings like the other day’s news. It wasn’t a quickie, even for Elvis, to discover his original voice. You got ta access your Inner Elvis!